Sample Degree Plan

Business Administration: Marketing, B.S. Sample Degree Map

The Business Administration: Marketing - B.S. degree is designed to provide the knowledge and skills required for success in the job market and in graduate programs. Students who major in Business Administration are of opportunities. Recent graduates have embarked on careers with small businesses, large corporations, and public entities in fields such as investment, sales promotion, and personnel administration.

The State University of New York at Fredonia is committed to doing our part to provide each student a clear path to graduation. This four-year degree plan is a sample map for fulfilling requirements in the major, the Fredonia Foundations (FF), and other supporting courses. The pathway that you take to your degree may differ somewhat from this illustration, depending on where you start and the detours and side trips you may take along the way. If you are committed to completing your degree in four years, we encourage you to consider signing up for the Fredonia in 4 program. For complete information about this degree program, please consult the university catalog at www.fredonia.edu/catalog

Sample Degree Plan

First Year

Fall Semester

Course Credits
BUAD 100 Pathway to Success: Business 3
CSIT 151 Intro to Information Systems 3
ECON 205 Principles of Microeconomics 3
FF Course 3
FF Course 3
TOTAL 15

Spring Semester

Course Credits
ECON 210 Principles of Macroeconomics 3
MATH 120 Survey of Calculus 3
FF Course 3
FF Course 3
General Elective (Non BUAD) 3
TOTAL 15

Second Year

Fall Semester

Course Credits
ACCT 201 Financial Accounting 3
CSIT 251 Information Systems Structures 3
FF Course 3
General Elective (Non BUAD) 3
General Elective (Non BUAD) 3
TOTAL 15

Spring Semester

Course Credits
ACCT 202 Managerial Accounting 3
ECON 200 Fundamentals of Statistics 3
FF Course 3
General Elective (Non BUAD) 3
General Elective (Non BUAD) 3
TOTAL 15

Third Year

Fall Semester

Course Credits
BUAD 300 Statistical Analysis 3
BUAD 310 Legal Environment of Business 3
BUAD 323 Organizational Behavior 3
BUAD 328 Marketing Foundations 3
General Elective (Non BUAD) 3
TOTAL 15

Spring Semester

Course Credits
BUAD 320 Managerial Finance 3
BUAD 327 Operations Management 3
FF Course 3
General Elective 3
General Elective 3
TOTAL 15

Fourth Year

Fall Semester

Course Credits
BUAD 410 Marketing Research & Analytics 3
BUAD 342 Consumer Behavior 3
Upper Level Elective 3
Upper Level Elective 3
Upper Level Elective 3
TOTAL 15

Spring Semester

Course Credits
BUAD 411 Strategic Marketing Management 3
BUAD 445 Integrated Marketing Communications 3
BUAD 480 Internship 3
BUAD 499 Strategic Management 3
General Elective 3
TOTAL 15

GRAND TOTAL: 120

This Sample Degree Map is based on the requirements published in the University Catalog.

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